“We Read This Crap So You Don’t Have To” features claims–primarily by e-mail–from real estate promoters. Note: We’re not evaluating the actual programs, though we may have some comments on the programs as described in the e-mails and sales pages. Rather, we’re examining the claims and pitches of these promoters and real estate gurus.
In the future, we’ll present some that are honest, straightforward, and actually full of good information. (Yes, Virginia, there is a Santa Claus!) But since it seems that about 90% of everything is crap–exceeding that old 80/20 rule–most of what you’ll read here deals with questionable claims and over-hyped pitches. And so it is with this posting.
I received an e-mail (a portion appears below) from another real estate promoter, Larry Goins. I’ve provided the emphasis in red.
“Your whole short sales business works by itself…on automatic! That’s right, just crank it up, then stand back, and let it rip! Find out how right here.“
And for good measure:
So ol’ Nathan is giving away a free DVD containing his short sale secrets? What a wonderful guy! Gotta love him.
Except, of course, there’s no information on the sales page. Just the requisite overwritten hype, along with some amazingly low-quality videos. Plus the opportunity to buy his program for $1,497 . . . or $1,694 for two payments, the second just 15 days after the first. Except, of course, it really costs more, as you find out when you get to the order page. It’s $1,497 (or $1,694) plus a month of coaching for $1, followed by continued coaching at $197 a month. That’s a 1-year investment of either $3,861 or $4,058. That’s sure a far cry from “fr-ee.” (Hmmm. Maybe the definition of “fr-ee” in the real estate promotor’s dictionary is: “Four gRand-Each and Every.”
Again, the program may or may not be worth it. You can be the judge of that. What I’m addressing is the crap . . . the hype . . . the claims versus the facts of the promotion.
This rates a 9 out of 10 on the Crap-O-Meter.
Larry Goins email pitching Nathan Jurewicz's short sale package. Note his claim at the bottom that the information offered on a "fr-ee DVD."
Top of Nathan Jurewicz's pitch page for his short sale program
Bottom of Jurewicz's Pitch Page. Note the price, but no mention of additional monthly payments for coaching.
Purchase page for Nathan Jurewicz's short sale package. Note the additional $197 per month for coaching.
